Al and Laura Ries in their mysterious anti-iPhone crusade [1, 2, 3, 4]: “The iPhone will do a lot of things but it will do nothing well. And that is why it is destined for failure” and “If the iPod is the biggest success of the 21st century then iPhone is likely to be the biggest flop of the 21st century.” Strong words, bold predictions. One comment reads “Ries, you’re dated.”
This is Cristian -Kit- Paul, graphic designer, founding partner of Brandient and infrequent blogger.
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