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Entry no.: 1185

12 Nov 2010, 11:51 AM

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Comments: 0

Apple So we run stories on Apple

A yearlong look at technology news coverage by the Pew Research Center’s Project for Excellence in Journalism found that 15.1 of tech articles were primarily about Apple; 11.4 about Google; and a meager 3 % were about Microsoft.

When we run a strong story on Apple, we sell three percent more papers. So we run stories on Apple.

—Anonymous New York Times staffer quoted by Gil Amelio in his book On the Firing Line: My 500 Days at Apple.

Via MacJournals.

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